This stuff is driving me up the wall.
Yesterday, Paul Finebaum said Oregon is the only team with a shot at the playoff in the Pac-12. “They’ve had other teams in the playoff.” Guy cant even say Washington.
No one knows UW has met the blue chip ratio but not Oregon. Their branding and marketing is killing us.
The whole BLM protests and such. Jimmy Lake was nowhere to be found. ESPN in recent months had David Shaw on and James Franklin. Why not Jimmy Lake? Hello? Black head coach!! This is free publicity.
The CFB show on Fox just had Cristobal on. This is a more Pac-12 centric show.
This is just in the offseason.
Recruiting- We’ve failed to sell our history to local players. Specifically, history of WR and DL success and from local guys. We should be beating that drum often to recruits with tweets and IG posts. We should be promoting that we have the most guys in the NFL and have been the best team in Pac last 5, 6 years.
Speaking of Twitter, we have nothing on our UW Football Twitter Bio.
This is what we have: TEAM. UNIT. ME. #PurpleReign #BowDown
This is what it should say: Home of 3 National Titles (’60,’84,’91), 17 Pac-12 Titles, 15 Rose Bowls, Loudest Crowd Noise Registered in CFB (Sept 92)
Some people may think this stuff is superficial but when you have a flailing brand, you need to reinvest in marketing and promotion. And today, most people are on their phones checking social media constantly. Need to build up twitter, IG and YouTube. If you don’t, and you arent a blue blood, your brand suffers.
They may think they are doing enough or using it enough but whatever it is, its not enough because they have to get the message out and repeat it every day.
In recent years….
Remember the cool posters we used to have?
Why not have one for the death row defense?
Where was the seniors poster in 2016, 2017, 2018 and 2019?
Where was one for John Ross & Dante Pettis when they set a record for receiving TDs by teammates? Could have used their cool sunglasses photo post 2016 apple cup.
Another thing that pissed me off was Pete wouldnt let the team be introduced as “defending Pac-12 champions” as they ran out of the tunnel.
Please add your thoughts and/or other examples to this thread…